| Where ideas come from | Your LinkedIn profile (your expertise) or your website | Trending posts library and generic AI prompts |
| Drafts per idea | 3 drafts per idea, pick and edit before scheduling | Single AI output per generation |
| ICP, Voice, Custom Instructions | Yes, configurable per brand | Generic prompts, no per-brand ICP |
| Multi-brand (personal + company) | Up to 6 brands. Personal profile and company page in one place | Single profile per seat |
| Profile analysis with score | Yes. 0–100 score with recommendations | No structured profile audit |
| Starting price | Free plan, then $29/mo (Starter) | $39/mo (Starter, no AI credits included) |
| Free plan | Yes, 150 credits/month | Trial only |
| Scheduling and publishing | Calendar view + LinkedIn API | Calendar view + LinkedIn API |
| Auto-DMs / mass DMs | Not offered (by design) | Yes (Pro tier, $199/mo) |
| Engagement Pod (auto-likes after publishing) | Yes. Private invite-only. Up to 100 members on Elite | Not offered |
| Best for | Consultants, founders, and agency owners winning clients on LinkedIn | Operators running outbound at scale on LinkedIn |